Web Copywriting Tune-Up Kit Ebook
Title: Web Copywriting Tune-Up Kit
Author: Brian Keith Voiles, Jo Han Mok
Description:
"What would it be worth to you to seriously increase your conversion rate, and do it without having to pay an expensive copywriter to dissect your sales page?"
"Would you like to crawl into the six inches between the ears of one of the highest paid copywriters on the internet and discover all his dirty little secrets and tricks?"
The good news is that you can do just that at the fraction of the cost with a simple but comprehensive peek into the inner workings of a copywriting icon. What you need is a tuneup!
Dear Business Owner,
Does your website suck? Are you getting the hits but nobody's buying? Have you poured dollar after dollar into paid advertising that's unproductive? Do you feel like you're pouring money down a bottomless rat hole?
It's really frustrating and I understand exactly how you feel. We've all been then at some time or other.
There is a solution. You can place yourself on the waiting list for one of the elite, copywriting hired guns to give your sales copy a facelift.
That should only run you anywhere from $5,000 to $25,000 and take about 6 months of sitting on their waiting list.
There is another alternative.
In fact, it's a whole lot cheaper and you'll discover stuff that you wouldn't possibly discover by hiring out the job. You need a "tune up kit" for your sales copy.
Heck, you wouldn't expect your car to run like a well-oiled machine without the proper maintenance, would you? Why should you expect the most important machine in your business to be any different?
So why should you believe me?
Because you can have one of the greatest copywriting mechanics on the internet walk you through your tune-up. Brian Keith Voiles is hands down the master copywriter in the sales world.
Brian routinely commands (and gets) up to $25,000 and more for a sales letter. Not only does he enjoy the respect of his peers, but he has coached thousands of rookies to become good copywriters.
Here's the God's honest truth.
If you truly think that you can "make it" online or any other business, without good, strong, effective sales copy, then you need to change whatever it is you're smokin'!
Ask any successful marketer and they'll tell you that you can have the ugliest doggone website on the internet and still rake in the bucks if your words are MAGIC!
But you ain't goona get there without some help. Now, you can go ahead and keep on keepin on throwing money down that rat hole and keep on getting the same results you are getting now.
OR, you can spend a few bucks and grab a copy of the "Web Copywriting Tune-Up Kit" and put yourself into the drivers seat of a well oiled sales machine!
In fact, it's downright embarrassing how little this package of dynamite costs when you compare it to what Brian usually gets for his "brain pickin'!"
And, you get the added bonus of having Jo Han Mok in the drivers seat asking all the right questions and pushing the right buttons! Jo Han is a great copywriter in his own right!
What more could you ask for?
Well how about:
- Words you should use
- The six marketing mistakes marketers make
- Words you shouldn't use
- Specifics. . .the devil is in the details
- Headlines, headlines, headlines
- How to convert a browser into a buyer
- Copywriting for "newbies"
- All about cosmetics
Look, I said it before, you wouldn't expect your car to run like a well-oiled machine without the proper maintenance, would you? Why should you expect the most important machine in your business to be any different?
CONTENTS
About The Authors
The Importance of Copywriting to Net Marketers
- Would it be a good idea to hire a copywriter instead?
- Is there a substitute for writing great copy?
- What should I look for if I hire a copywriter?
What Common Mistakes Do Most Internet Marketers Make?
- Marketing Mistake Number One:
- Marketing Mistakes
- Marketing Mistake Number Two:
- Marketing Mistake Number Four:
- Marketing Mistake Number Three:
- Marketing Mistake Number Five:
- Do you have a recommended format for our UCA (Say, 17 words or less)?
- Marketing Mistake Number Six:
The Words You Use & Those that You Don't Use.
- What Are the Most Powerful Words That You've Used?
- Are There Any 'Taboo' Words?
Copywriting Mistakes
- Most Internet marketers don't talk to a specific prospect in a conversational, warm tone.
- Most Internet marketers don't write enough headlines!
- Most Internet marketers don't focus enough of their copy on their prospects' pain and problems
- Most Internet marketers don't use specific numbers, results and testimonials
- Most Internet marketers don't use energetic, exciting action words
- Testimonials
- Most Internet marketers talk about their credentials, instead of the benefit the credentials will GIVE to prospects
- Most Internet marketers don't give prospects enough compelling reasons to do business with them now
What is the most important factor in converting a browser into a buyer?
What does 'strategy' mean to you?
Are conversion rates solely dependent on the web copy?
What are your thoughts on Email marketing?
Email has advantages for split-testing and snail Mail has more risk?
Is using physical mail a 'step backward' - should we move forward instead?
What are your thoughts on postcards?
Why are You creating your own Membership site?
Why Did You Disappear after the success of Advertising Magic?
Copywriting for "Newbies"
- How long might a "newbie" take to become a competent copywriter?
- How do you suggest that a "newbie" approach copywriting?
- How do you suggest a "newbie" practice copywriting?
- What is YOUR process for writing copy?
- How can existing copywriters 'sharpen' their chops?
Do you believe that marketing is a spiritual activity?
What's important in an ad's appearance, what "cosmetics" are best?
- How should popups, pop unders, pop outs or Flyins be used?
- What are your 'tricks' to encourage readership?
Do you agree that all the 'good stuff' is in the 'old stuff'?
- That being said, who is your personal favorite 'old' copywriter and why?
Advertising On-line
- Pay per click advertising - How can readers improve click-through rates?
- Will you share your strategy for advertising online?
- Brian's recommended resources
- The Gary Halbert Letter
Brian Keith Voiles' "Advertising Magic" Course
- The Brian Keith Voilles' Killer Copy Clinic
- John Carlton's Copywriting Course
P.S.
How often do you get an opportunity to have a top copywriting mogul like Brian, share his tips, tricks and secrets for pretty darn near pennies on the dollar? Not very often, that's for sure. Better grab your copy of this kit for this price while you can!
P.S.
How often do you get an opportunity to have a top copywriting mogul like Brian, share his tips, tricks and secrets for pretty darn near pennies on the dollar? Not very often, that's for sure. Better grab your copy of this kit for this price while you can!
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eLibrary Awards:
Date: 3/5/2008
From: World Wide Web Awards™
E-Library has been selected to receive the World Wide Web Awards™ "Gold"Award.
The World Wide Web Gold Award represents web presence at its best.
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