Trademarking 101 Ebook
Trademarking 101
Category: How To
Title: Trademarking 101
Description:
Title: Trademarking 101
Description:
Table Of Contents:
Introduction
Chapter 1: Trademarking: What's That Mean?
- Trademark Rights
- What Is A Trademark?
- Tell The World About Yours
- Defining Trademarking
Chapter 2: The Benefits Of Trademarking
- Deterring Others
- It Provides Protection
- You Get Great Recourse
- Strong Brand
- You Won't Be Sued
Chapter 3: Making Your Trademark Unique
- What They Look For
- How Unique Is Unique?
- When Conflict Happens
- Free Searches Found Online
- Pre-searches
- TESS
- US Trademark Search
Chapter 4: Creating A Trademark That Works
- Fanciful
- Considerations For Brand Names
- Arbitrary
- Descriptive
- Suggestive
- Generic
- Brainstorm
- Ideas To Spur Your Trademark
- Making Acronyms Work
- Make It UP
- Speak A New Language
- Can't Do It?
- Getting Trademark Clearance
Chapter 5: Hiring A Trademark Attorney
- Application Help
- Help For Trademark
- Chapter 6: The Details Of Trademarking
- The Cost Of Trademarking
- The Timeline
- International Trademarking
Chapter 6: A Bit About Intellectual Property Law
- Trademarking Today
- Where Did It Come From?
Checklist Of Trademarking
Conclusion
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Date: 3/5/2008
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