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The Ultimate Copywriting Handbook Ebook

The Ultimate Copywriting Handbook
Category: E-Business, For Authors
Ebook cover: The Ultimate Copywriting Handbook

+$5

Title: The Ultimate Copywriting Handbook
Description:

"How To Write Irresistible, Persuasive and Engaging Sales Copy So You Can Get More Leads and Make More Sales For Your Products & Services..."

You'll Discover How To Easily Write Your Own Salesletters, Opt-in Pages and Ads That Sell!


Dear Friend,

If you're like most Internet marketers, you wouldn't hire a copywriter for most of your projects-and for good reasons, too...

First, you know that most of your projects are simply too small to bring in a high-powered copywriter and pay them $50-100 per page.

And second, few others know your product and your market as well as you do. No matter how hard you try to convey important points about your product to the copywriter, you know you'll lose something in translation.

So what can you do? Your first option is to continue to write sub-par copy for most of your sales letters; and simply hope that it will do the trick.

However, if you're more realistic with yourself, you'll probably quickly see the problem with doing this-namely, that you're leaving hundreds or even thousands of dollars on the table every time you create a sales page that converts 1%, rather than 2% or 3%.

And this is precisely why you must learn the art of copywriting: it will not only save you money, but it will also ensure that you have a master copywriter working on every project you initiate.

I've made it simple for you and have written a special report detailing how you can write your own copy without any prior skills...

'The Ultimate Copywriting Handbook'

In this special report, you'll develop a robust, powerful set of copywriting strategies.

I will not only show you how to improve your writing and your sales skills, but I will also give you a step-by-step, 30-day outline that you can use to guide you through the process.

Here's the 'Table of Contents' of this report and what you'll discover:

Table Of Contents:

Introduction

Basic Skills

  • Good Grammar is the Minimum
  • How to Improve Your Writing Skills
  • Style Trumps Grammar
  • Writing for Your Target Audience
  • Step #1: Research Your Audience
  • Step #2: Write for Your Audience
How to Sell Through Writing

Writing Good Headlines
  • 10 Different Techniques for Writing a Good Headline
  • Why a Headline Can Make or Break a Sales Letter
  • Good Headline Examples
Testing and Tracking
  • Define Your Experiment Carefully
  • Hold All Else Constant
  • Collect Large Samples
  • Make a Decision
Powerful Tricks for Boosting Conversion Rates
  • How to Use Sub-Headings
  • How to Use Bullet Points Correctly
  • How to Correctly Use Bolding and Highlighting
Closing a Sale
  • Using Calls to Action Correctly
  • Retaining Reader Interest
  • Tell The Reader Exactly What To Do
  • Surround the Call to Action with Supporting Text
  • Make it Easy to Follow Your Call to Action

The AIDA Method
  • Interest
  • Attention
  • Decision
  • Introduce a Problem
  • Introduce a Solution to the Problem
  • Action
The 30-Day Copywriting Plan
  • Week #1: Focus on Basic Skills & Market Research
  • Week #2: Complete Two Sales Letters
  • Week #3: Make Changes & Compile a Swipe File
  • Week #4: Polish Your Copy, Test, and Track
  • Week #5 and Beyond: Practice, Refine, Track, and Test
Conclusion

As you can see, this is quite a comprehensive guide on copywriting, and in just a few minutes from now, you'll be able to write irresistible copy.

Get Instant Access To This Special Report...

You could go around doing all the research yourself, try out different methods that don't work, and waste all that time, or you could simply invest in this special report where you'll discover exactly how to write effective and engaging sales copy for any purpose.

It's your choice.

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Ebook Type: PDF
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