<p><strong>TIP 1: How to increase perceived value of your e-book.</strong></p> <p>E-books are popping up every where. Many of these e-books cover similar topics. That is perfectly acceptable since each author is writing from a different view point and may make points that are not brought up by similar e-books. Even though it is perfectly acceptable to cover a topic already covered, you will need to make your e-book stand out from the crowd. Increasing the perceived value of your e-book is a great way to do this.</p> <p>How can you increase the perceived value? Well, a great way to increase the perceived value is through testimonials/endorsements of your e-book. This way your visitors can see that other marketers are pleased, they will probably be pleased also. It will help let them know that this is an e-book worth buying.</p> <p>It is not difficult to get testimonials for your e-books. Who do you know online? Ask one of your fellow marketers if they would be willing to review your e-book and give their thoughts on it.Do you participate on discussion boards or groups? Tell the group you are needing testimonials for your new e-book and ask for their help. You will receive offers to review your e-book and they will provide you with testimonials. This is an easy way to<br />get a few testimonials for your e-book. Ask them if they would mind their testimonial being listed on your site. Most will allow you to do so.</p> <p>When you list your testimonial on your site, never